Affiliate marketing can be very difficult to break into. This is because there are already a lot of people doing it. The challenge is to try and outdo other affiliates and think of ways to do a better job promoting. And the sea of information about this doesn’t make it any easier. But here’s one tip that almost no one is talking about.
Marketing with video
You can’t deny that video is powerful. The reason it’s so pervasive is because everyone loves it. About the only thing that keeps people’s attention anymore is video. So using it in your affiliate promotions is a no-brainer!
Examples of how to use video for affiliate marketing:
- Testimonials
- Record a walk-through
- Do an ordering video
- Do a preview video
Testimonials
This one is super simple. Just turn on your web cam and talk. It doesn’t have to be professional or polished. Seeing a real person on the other end helps your viewers make a buying decision. And honestly, if you mess up it just makes it seem more authentic. You can literally just press record and talk. And if you don’t want to show your face, use one of the next ideas.
Record a walk-through
This is a great way to promote something without selling it. Basically you’re doing a tutorial on how to use the product. And in the process you’re actually selling the product. If it’s useful, then what you’re teaching just makes people want it. So, obviously, pick a good product to demo.
Do an ordering video
This technique is super powerful. Do a screen capture of the ordering process. Watching you make a live purchase will inspire your viewer like nothing else. First of all it’s what’s called “social proof”. People will feel more comfortable buying after seeing you do it. Second, it builds trust. People believe you’re giving them good advice if you take that advice yourself. And finally, it creates envy. They see you getting the satisfaction of making the purchase and that makes them want it. You can add some extra punch to this by ending with: You’re gonna have to place your own order if you want to see the members area.
Sneak peak
This one is perfect for building up the value of what you’re promoting. What you do is record a tour of the back end. They get to see everything they’ll receive when they order. And it helps soften the skeptics. It’s much easier to trust they’re getting something if they actually seen it.
Anyone can do it!
There’s no technical knowledge required. Some very easy to use programs make the videos for you. All the work is done by the program. So you don’t have to worry about the technical part of this at all. Remain focused on the benefits:
- Increase sales You’ll earn more affiliate commissions when you add video. People like video, so start using it.
- Lower refund rates Less of your commissions will be clawed back, too. Now they know what they get before they purchase. So less of them will ask for refunds.
- Rise above the competition! This is such a simple technique. But only a very small percentage do it. This puts you out in front of the rest.
Get started right now and take your affiliate marketing to the next level. It’s your profit that’s affected by not taking action.
